While reading certain publications recently I’ve been paying a bit more attention to the typography and capitalization. The main thing I’ve been noticing is that some publications are doing their story titles–or at least part of them–in lowercase rather than capitalizing each word.
So I made a quick mental list of a few prominent magazines, newspapers, and blogs and went to visit them.
CNN
NYT
Salon
Huffington Post
New Yorker
Economist
TechCrunch
WSJ
NPR
Here are the results:
CNN
Main Title: Sentence-caseSubtitle: N/A
New York Times
Main Title: CapitalizedSubtitle: N/A
Salon
Main Title: Sentence-caseSubtitle: Sentence-case
Huffington Post
Main Title: CapitalizedSubtitle: N/A
The New Yorker
Main Title: UppercaseSubtitle: Sentence-case
The Economist
Main Title: Sentence-caseSubtitle: Sentence-case
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TechCrunch
Main Title: CapitalizedSubtitle: N/A
Wall Street Journal
Main Title: CapitalizedSubtitle: Capitalized
NPR
Main Title: CapitalizedSubtitle: Sentence-case
Summary
Most still capitalize the primary title, but CNN, The Economist, and Salon use lowercase for even that portion
It is significantly more common to see lowercase in the subtitle (if one is used)
[ Put any suggestions for other big sites to poll in the comments, and I’ll add them to the list. ]
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